YouTube is one of the best tools for your business video marketing but there are so many mistakes you can easily make when getting started, slowing your growth and your return on investment.  

I have worked with many businesses who have tried to start a YouTube channel themselves and seen many of the mistakes you can make so today I want to share with you the 5 biggest mistakes businesses make on YouTube so that you can jump-start your YouTube marketing.

When making a video there are 2 common ways to appear on camera. Looking directly into the camera lens and looking off of camera. Which one should you be using and why?

The goal of YouTube is to get their users to stay on the site for as long as possible meaning they can display more ads and make more money. Luckily YouTube has given creators a suite of great tools to direct viewers to more of their content. Today we are going to look at one such tool, End Screens. What are they are how do we set them up?

When filming on your phone have you ever noticed that you face looks like you’ve been far too generous with the fake tan?  There are a couple of reasons for this and today I tell you what they are and how to fix them.

We talk to our customers all day long about what we do but as soon as the camera starts rolling it seems like our brain becomes detached and we suddenly have no knowledge of our speciality.  Coming across as confident in a video gives your viewers confidence that you know what you are talking about and that they should listen to you so today I am going to give you my top 3 tips for getting comfortable in front of camera.